How an Innovative State Bank Is Built: Interview with Inna Tyutiun, Board Member of Sense Bank

A conversation about how Sense Bank is building an innovative model of a state-owned bank — from digital services and the SuperApp to new offline formats like Sense Hub. Inna Tyutiun talks about the role of IT, gamification in the mobile app, ecosystem development, and the bank’s vision of what a future banking app should be. The discussion also covers the digitalization strategy, customer loyalty, and how Sense Bank differentiates itself from other financial institutions.